Benefit is one of the most interesting brands out there.
Everything, from packaging till the formulas of their products is fantastic!
The Benefit Story: In 1976, identical twins Jean and Jane Ford created a unique San Francisco beauty boutique with a fanciful ‘candy store’ style atmosphere. With a “double” dose of wackiness mixed with the know-how, in almost no time the shop became famous for delivering quick fixes for beauty dilemmas, quickly paving the way for Benefit Cosmetics to become the global beauty brand that it is today.
Described as the “friskiest luxury brand”, Benefit is now available at over 2,000 counters in more than 30 countries.
Here are their best sellers and some personal best:
Pores… now you see ’em, now you don’t!
The precision bristles on the custom-domed tip lift, define & curl even your tiniest lashes
A oil-free, cream-to-powder finish fakes foundation… it’s silky, even perfection for your complexion!
A silky pink primer takes your complexion from dull to darling!
The sexiest flush you can get from a bottle!
Smooch-proof & smudge-proof, this sheer stain will have you looking deliciously sun-kissed for hours.
No tanning bed necessary!
All the tools you need for clean, smooth, perfect brows.